You're finally ready to make that first stitch on a new piece of fabric. What's the right location in which to start? The center of the cloth? The upper left? The lower right?
The design should be centered. Find the center of the fabric by folding it in half, then folding it in half the other way. Mark the center with a pin, a stitch, or some other method.
While the design itself should be centered, where you start stitching that design is up to you. Here are some different schools of thought.
Let the design itself determine the starting location. Each design has its own best place to start.
Start in the middle. It makes it easy to be sure everything is centered. The center of the design is often more interesting to work on.
The starting location depends on the direction you stitch. Try to have your needle come up through the hole with the fewest existing stitches and down through the hole with the most. For example, someone who stitches like this: